Stereotyping groups or individuals is something that many of us have been guilty of doing. Prejudice has always been a social boundary that has been hard to break especially within differences between class, race, and appearance. 

I have tried to re-create common stereotypes that many of us recognise. All are mirrored with an opposing stereotype or a more ‘normal’ look. Each common stereotype has two similarities between them. The first is that the stereotype and the mirrored image are modeled by the same person. The second is that underneath all the clothes no matter what the appearance, there is a human being, we are all the same. 

We live in a time where appearance and looks are more fluid than ever. Respect them for their choice of clothing, and respect them for who they are. Clothes, body image, or looks do not define, a person. 
We Are All The Same - Challenging Stereotypes
Adobe Design Achievement Award
Social Impact Photography Campaign


“Don’t judge by appearances; a rich heart may be under a poor coat” 
- Scottish Proverb